Our story

Osutori is created to become a movement. A movement that believes fashion should reflect who you are, while also having less as possible impact on the world. I want to inspire others to think differently about their wardrobe—to embrace a slower, more intentional approach to fashion. Through mindful choices, we can create a collection of pieces that truly belong in our lives.


Sustainability is central to everything we do. From the use of conscious materials to the emphasis on quality over quantity, Osutori is redefining what it means to shop responsibly. Our garments are designed to last beyond seasons or trends, each piece is carefully crafted with respect for the planet and a vision for a better future.


Together, we can create a future where fashion isn’t just about what we wear, but about how we live.  

Concept

Osutori creates fashion with a thoughtful balance between structure and spontaneity. Our aim is to release a main collection twice a year, offering versatile designs that last beyond seasons or trends and reflect the heart of our brand. Complementing these are our project collections, small-scale releases that respond to the evolving needs and desires of our community.


Project collections allow us to stay connected while maintaining our commitment to sustainability. An essential part of our project collections is our emphasis on handcrafted production. Many items are made by hand, adding an element of exclusivity and ensuring each piece is truly one of a kind.


Our designs are minimalistic with a twist, timeless pieces that transcend trends and are meant to be cherished for a lifetime. Our materials are carefully selected to align with our values, ensuring that every piece we create contributes to a more sustainable future.

Documetary

While working on the brand the three biggest highlights were captured to create a mini docu. In this docu you will see moments of the story behind the concept, creating & shooting the first collection and the brand launch.

Episode 01

Episode 02

Episode 03